lim-pf

Lim Puay Fung

Executive Director
Malaysian, Female, 38 years old

Lim Puay Fung (“Charmaine Lim”) (female) aged 38, is an Executive Director of the Company and was appointed to the Board on 24 September 2012. Upon graduation with a Bachelor of Commerce (Corporate Finance) from the University of Adelaide, Australia in 2002, she joined the Group in 2003 as a Marketing Executive. She oversaw advertising, promotional activities, and marketing strategies for launches in the various development projects of the Group.

In 2007, she was promoted as the Group Sales & Marketing Director and has been responsible for the Group’s product development, strategic planning, branding & conceptual development, interior design, and sales & marketing in day to day operations.

In more than 14 years of experience in the property industry, Charmaine Lim has created and executed marketing campaigns for numerous projects. As the Executive Director, she is responsible for the Group’s Sales & Marketing, Property Management & Leasing Division.

Charmaine Lim is the daughter of Tan Sri Dato’ Lim, the Group Managing Director and sister of Lim Poh Yit, the Deputy Group Managing Director. All of them are substantial shareholders of the Group. Currently, she holds directorship in Titijaya Foundation and several directorships in a number of other private limited companies.

Charmaine Lim attended all five (5) Board Meetings of the Company held during the financial year ended 30 June 2018.